Tuesday, 27 July 2010 00:00

Leinenkugel's Oktoberfest Returns to Toast Brewer's German Roots and Autumn Flavors

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CHIPPEWA FALLS, Wis. (July 27, 2010) - On the heels of the success of Leinenkugel's warm weather brew, Summer Shandy, Leinenkugel's Oktoberfest will return this autumn.
As the seasons give way to crisp, cooler temperatures, Leinenkugel's Oktoberfest will again bring the traditional German Marzen-style flavor to bottles and drafts across the U.S. beginning late-August through October.

First introduced in 2001 to honor company namesake, Jacob Leinenkugel, who came from Germany and started Leinenkugel's in 1867, Leinenkugel's Oktoberfest is brewed with Munich, Caramel and a blend of 2-row Pale malts. These barley malts give Leinie's Oktoberfest a rich, hearty character and deep amber color, while four hop varieties provide an aromatic and smooth, well-balanced lager.

"Seasonal brews have become a favorite of craft beer fans who are seeking different flavors throughout the year to compliment the seasons," Jake Leinenkugel, president of the 143-year-old Upper Midwest brewery. "We are delighted to share Leinenkugel's seasonal favorite, Oktoberfest, with Leinie loyalists - new and old - following this summer's nationwide success of Summer Shandy."

Available nationwide in six and 12-pack bottles at supermarkets and liquor stores and on draft at bars and restaurants, Leinenkugel's Oktoberfest pairs well not only with bratwurst and sauerkraut, but is also an excellent complement to full-flavored hors d'oeuvres and hearty soups and chili. Leinenkugel's Oktoberfest retails for approximately $6.99 - $7.49 a six-pack.

Try this brew-infused seasonal recipe that highlights Leinenkugel's Oktoberfest.

Leinenkugel's Oktoberfest-Infused Brew Brats
* 1 dozen brats
* 1 dozen brat buns
* Leinenkugel's Oktoberfest, to cover
* 1 medium large sweet onion, sliced
* 1 green pepper, sliced
* 1 yellow pepper, sliced
* 1 red pepper, sliced
* 2 ounces butter

Place brats in a Dutch oven with sliced onions, peppers and butter, cover the brats with Leinenkugel's Oktoberfest. Bring to a boil and reduce to simmer until brats are cooked. Remove brats and set aside remaining beer mixture. Grill brats until golden brown and return to beer mixture until ready to serve. Serve brats on fresh brat buns with your favorite toppings (sauerkraut, onions, peppers, ketchup, mustard). Savor with a Leinenkugel's Oktoberfest and enjoy.

About Leinenkugel's
Leinenkugel's, brewed in Chippewa Falls, Wisconsin, is the leading craft brewer in the upper Midwest. Year-round offerings include Leinenkugel's Sunset Wheat, Honey Weiss, Berry Weiss, Leinie's Red, Creamy Dark, Original, Light, and Leinenkugel's Classic Amber Lager. In addition to the Oktoberfest, Leinenkugel's offers three other limited-release seasonal beers including summer favorite Leinenkugel's Summer Shandy, Fireside Nut Brown and 1888 Bock. For more information on the rich history of Leinenkugel's, visit www.leinie.com or join virtual Leinie loyalists at  http://www.facebook.com/leinenkugels
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